August 25, 2010
Who Are Electronic Cigarette Smokers?
Who Are Electronic Cigarette Smokers?
NJOY’s market research comes in the right time to bring together points that many of the interested parties had been putting forward since product was released. While media and government institutions had been swaying and dithering about whether the menace of new smoking technology is welcome or not, the committed smokers were supporting this surprising alternative with their hard earned cash. This new product attracted
great amount of unwanted controversy in form of bitterly opposed pro-smoking and anti-smoking lobby. While engaged parties were opposing each other with overheated exaggerated reactions, it often seemed that opposition to smoking is simply not taking notice of the arguments about new features that electronic cigarettes introduced. It really felt that opposition to smoking still talks about tobacco cigarettes, when it was criticizing the e-cigs. Both the demand and supply of electronic cigarettes has steadilly increased and there are new manufacturers joining in every few months.
Just one US company, NJOY Inc, it had sold internationally over 300,000 e-cig starter kits and disposables. Each one of those 300,000 e-cigs had replaced at least several thousand of ordinary cigars. That means that e-cigs are progressively winning over the tobacco cigarettes and cigars in the smoking products marketplace. Even the most entrenched critics of electronic smoking must admit that, if not helping the committed smokers to quit, electronic cigarettes are at least helping enormously to reduce the adverse effects produced by the most harmful type of smoking. That definitely means that hesitant questions about electronic cigarettes, like “but do they work” are simply past tense and that consumer belief in the product definitely set up a steady trend. Electronic cigarettes, like Gamucci Micro electronic or Gamuci NicoVap, are here to stay and providing that some government legislation doesn’t abruptly change the situation, they are here to stay. Without any doubt it is interesting to look into what market survey will reveal. NJOY of Arizona comissioned electronic cigarettes market survey, so lets see what does it reveal.
This survey throws some new light on the trends in the electronic cigarettes market. Confidence levels that survey produces are very high, which is generally accepted standard in a statistical surveys of this kind. Well, this is our average smoker: he is 45 years of age, he smokes 24.7 ordinary cigarettes per day, which is really hot, nearly 80% higher than more general smoking average of about 14 cigarettes per day or .72 packs per day. Conclusively, the average smoker who had chosen electronic cigarettes as a complement to regular smoking, is enjoying his habit and he just wants to avoid some of the side effects connected with classic tobacco smoking. Probably he didn’t quit real tobacco cigarettes either, but he combines the two, possibly using electronic cigarettes when he is in the public spaces and only smoking real tobacco when he is in his private home. Surprisingly this shows that average smoker is ‘tech-savvy’ middle-aged person, rather than ‘tech-savvy’ younger generation consumer. This might mean that in a long term, smoking is going to become abandoned whim, we’ll only watch in the one time black & white movies.
One thing that review is telling us is that smoking technology is here to continue, in a tobacco or in a electronic cigarette form. Hard core smokers are aware of the negative impact of classic smoking products on well-being and they are pro-actively experimenting with electronic cigarettes as a less harmful supplement to their habit. Immediate friends of the electronic cigarette smokers are tolerant of their habit, but not necessarily encouraging. Simply put, lovers of tobacco are not failing to appreciate the benefits of the alternative electronic smoking. Once charged e-cig is usually equivalent to a whole pack of tobacco cigarettes. Electronic cigarettes offer flavors, like mint, vanilla, strawberry, chocolate, cherry etc., that are only rarely available in the tobacco equivalents. And nowadays, the consumers know that electronic cigarettes are accepted in a majority of public places.
If you would like to find more about any particular models, try Gamucci Micro cigarette.
Michael Phillips is regualar contributor and writer on various subjects regarding electronic gadgets. To read more electronic cigarette reviews visit e-cig-bargains.com.
Filed under Pro Smoking
